Fleet is a local, one woman owned and operated company that creates custom cycling bags. Each bag is created for the customer’s particular aesthetic and usage, so I had the brand reflect the blank slate quality that each idea starts as. There is also a focus on sustainability within the company that I translated into the material used within the various collateral.
Fleet is a local, one woman owned and operated company that creates custom cycling bags. Each bag is created for the customer’s particular aesthetic and usage, so I had the brand reflect the blank slate quality that each idea starts as. There is also a focus on sustainability within the company that I translated into the material used within the various collateral.